New Dr Suess Inwards Advertising (In The 20S Together With 30S He Worked For Measure Oil)

Smiling, toothy creatures such equally Zero-doccus, Karbo-nockus, Moto-raspus too Oilio-Gobelus appeared inwards advertisements that warned motorists of the hazards of driving without the protection of Standard Oil lubrication.

“Meet the Zero-doccus. He is the commencement if a grouping of terrible beasts that are beingness turned unloosen inwards the advertising of Essolube, Standard Oil Company (New Jersey) products,” reports the Dec 8, 1932, Printers’ Insider, an advertising merchandise journal.

 

http://www.collectorsweekly.com/articles/when-the-wild-imagination-of-dr-seuss-fueled-big-oil/
http://aoghs.org/editors-picks/seuss-the-oilman/

http://www.drivedivedevour.com/boat-museum/

http://www.philnel.com/2010/08/21/corporate-seuss/

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